How to Leverage Your Trading Knowledge with BDSwiss

How to Leverage Your Trading Knowledge with BDSwiss
May 7, 2021

With global lockdowns and rising unemployment, more and more people were looking for alternative income streams last year. Forex and CFD brokers were seeing record numbers of new traders, many of them trading for the first time. Inexperienced traders, or those without the time to trade for themselves, were looking for viable solutions. Copy trading has been around for many years, but 2020 was the year it came into the spotlight.
 
Copy trading allows new traders the opportunity to leverage someone else’s market experience and knowledge in trading and risk management. Copy trading also allows experienced traders to guide others in portfolio diversification. Instead of putting all their capital into a single position, strategy or asset, traders can learn to deploy multiple trading strategies in different markets.
 
If you’re an experienced trader, BDSwiss can provide you the opportunity to leverage your knowledge through copy trading (available only to clients residing outside the EU) and earn impressive commissions. By becoming a partner, you can share your trading strategies with a huge community of traders, spread across more than 180 countries. Along with competitive commissions, you also earn through performance fees on your clients’ trading outcomes.

Become a Master Trader through the Affiliate and IB Partner Program

The BDSwiss Affiliate program enables anyone with a strong online presence in the financial markets to benefit from its competitive remuneration plans by referring clients to the site. Whereas the IB partnership program allows you to partner with one of the most trusted names in the industry to offer clients a state-of-the-art trading platform and comprehensive learning materials.
 
If you are a successful trader with a proven track record, you can start offering your strategies on the company’s intuitive and feature-rich MT4 platform. The BDSwiss mobile app is a multi-award winning and user-friendly trading interface, which allows you to manage your positions and monitor the markets on the go. Simply activate copy trading under Settings and you are good to go. Your clients will be able to see your trading activities on their dashboards and choose whether they would like to copy your strategies. Once they start copying your trades you will earn performance fees based on their trading outcomes.
 
As a Master Trader and a partner, you will receive your primary commissions and performance fees for referring clients to the company each month. The performance fees are based on the previous month’s winning trades, paid out at the beginning of the next month.
 

Advantages of the BDSwiss Partner Program

 
With an average 37% conversion rate, automated and optimised marketing funnels, timely pay-outs and dedicated call centres, you get to be part of an award-winning partnership program. Copy-trading further provides you opportunities to maximise client engagement, especially beginner traders who might prefer to follow and learn from an expert like you.
 
Not only can this boost your earnings, but it can also help you create a stellar market reputation. Setting up the platform is easy, with 24/5 multi-lingual call centres to help you with any support you might need.
 
BDSwiss has over 17,500+ registered partners worldwide with pay-outs totalling over €7,000,000 per month. When you choose to partner with this well-established programme, you stand to gain several benefits. Take a look:
 

1. All the Tools You Need to Monetise Your Traffic

 
When you refer clients to BDSwiss, you bring them to a world-class, award-winning platform to enhance their trading experiences. This includes sophisticated trading platforms, access to 1000+ forex pairs and multi-asset CFDs, daily market analysis and news, high liquidity, and tailored account types, catering to the varied needs of your clients. With transparent fees, tight spreads and ultra-fast execution, traders can maximise their trading potential.
 
Plus, you gain access to efficient tools to manage and monetise your traffic.
 

2. Easy Client Onboarding and Support

 
An easy onboarding process enables you to maximise conversion rates. Clients appreciate the 24/5 dedicated and multilingual customer support, along with multiple local and international payment methods.
 

3. Wide Variety of Marketing Materials

 
Enhance your online presence and reach out to traders through varied marketing materials, including landing pages, displayed banners, branded merchandise and sponsored educational events for traders and local business development seminars.
 

4. A 360° Tracking Solution

 
Track all your client activities and conversions through a single platform, specially designed for affiliate partners. BDSwiss provides complete control of your earnings with a transparent and personalised commission structure that can be tracked in real-time. You can also track mobile traffic independently.
 
For IB partners, BDSwiss offers a dashboard to monitor your clients’ trades effectively and in a transparent manner. You can also access statements of your clients’ trades via your IB portal.
 

5. High Quality Educational Materials and Videos

 
Clients of both IB and affiliate partners have access to a rich resource of educational material and videos, to improve their trading skills and stay up-to-date with market happenings.
 

Remain Compliant with Swift Response to Regulatory Changes

 
In a dynamic regulatory landscape, partnership with a transparent and regulated broker that swiftly responds to changes in laws and guidelines can be a major differentiator. BDSwiss considers client fund safety as its utmost priority. When the UK Financial Conduct Authority (FCA) announced a ban on the sale of cryptocurrency derivatives to retail traders in January 2021, the company promptly enforced the new rule for all clients permanently residing in the UK. The decision was also enforced for clients trading with BDSwiss Holding Ltd, which is authorised and regulated by the Cyprus Securities and Exchange Commission (CySEC).
 
This included sending timely emails to clients in late 2020, informing them of the upcoming ban and ensuring that all open positions were closed. Even before the ban, BDSwiss offered the prescribed leverage limits on all cryptocurrency derivatives and invested extensively in traders’ education, risk disclosures, and Know Your Customer (KYC) controls.
 
You gain an edge over the competition when your clients know they are trading with a responsible broker, invested in their long-term success.
 
The support of a reputed broker partner, together with your trading experience, provides the perfect combination to build your clientele and market reputation.

Top 5 Affiliate Marketing Trends to Prepare for in 2021

Top 5 Affiliate Marketing Trends to Prepare for in 2021
October 21, 2020

Affiliate marketing has become a key source of online income for thousands of tech-savvy entrepreneurs. BDSwiss’ Affiliate Program empowers entrepreneurial individuals to earn a supplementary income by introducing our products and services to their respective audiences. By referring clients to BDSwiss, a company or an individual can become an affiliate and generate returns via commissions on client trading activity.

Our affiliate program includes 16,000 existing affiliates in over 180 countries who generate a total of 2.5 million leads per month. Importantly for our affiliates, our client conversion rate is 37% – one of the highest conversation rates in the entire FX/CFD industry.

 

Influencer marketing continues to thrive

In recent years, social media influencers have taken the Internet by storm, helping to boost sales and client acquisition for thousands of affiliates in both the FX industry and beyond. This trend is set to continue as a growing number of consumers turn to the financial markets, as both traders and investors.

More specifically, 2021 is set to become the year in which live streaming explodes onto the screens of most retail traders. Streaming services from the likes of YouTube, Twitch and Facebook have catalysed a variety of market sectors, namely consumer goods, entertainment and the rise of “YouTubing” as a verb and a profession. Live streaming is an engaging method for novice traders to connect with established online personalities on a global scale.

According to digital market research company 99Firms, around 80% of consumers prefer watching live videos rather than reading a blog. Also, video streaming already accounts for 82% of all internet traffic. Another factor that is sure to attract affiliates is the fact that consumers are 39% more likely to share video content, compared to text and audio. In 2021, affiliates that turn to video as their prime form of media, are likely to outperform those that remain text and audio focused.

The ramifications are clear: the insatiable growth of internet connectivity, online services and innovative technology has created a world of opportunity for affiliates. Another supplementary factor is the growth of Mobile – smartphones have rapidly become the tool of choice for the vast majority of clients consuming affiliate marketing content.

 

Social media sprawl

Social media is one of the most powerful tools in an affiliate marketer’s toolkit. According to market research, there are now more than 4 billion social media users globally, with annual growth somewhere in the region of 10%. In other words, around 400 million users flock to using social media every year, and many of them have the means and capability to become traders. Moreover, there are now more than 5 billion people using internet-ready mobile phones which yet again highlights the social media’s market reach.

The message to affiliates is rather simple: Dominating a single platform is not enough anymore.

Generating leads from just one social media channel is suboptimal because users have a wide variety of preferred platforms. Some users will only use one vendor, while others will use multiple.

As such, the key to an affiliates’ success is their ability to repurpose their original content across multiple platforms relevant to their target audiences. That means knowing and understanding the market, as well as cultural themes and traditions that transcend the FX industry.

KEY FACT: Social media users are now spending an average of almost 2.5 hours per day, networking across an average of 8 social networks and messaging apps.

 

Regulatory headwinds

In addition to factors that spell opportunity, affiliates have also been buffeted by less palatable trends such as regulatory activity. The past few years have brought persistently tougher regulation, especially in the most liquid markets such as the US, Europe and Japan.

Brokers, clients and affiliates alike have all felt the squeeze of tougher market regulation in the form of higher capital requirements, greater KYC checks and lower leverage, especially for novice traders. As a result, affiliates are facing steeper market standards which means a higher need for more attention to detail and offering value add services to fend off competition.

In 2021, we are likely to see further regulatory tweaks aimed at protecting consumers and the wider market, which effectively sets a higher bar for affiliates to reach.

The good news is that despite the strict regulatory environment, BDSwiss is always fully cognizant of global regulatory changes and ensures both company and affiliate activity is always compliant with existing regulation. Our commitment to operational security and mitigating the effect of tough regulation on clients, lets our affiliates know that they are building their respective businesses partnered with a dependable broker they can trust.

Only time will tell what kind of regulatory hurdles 2021 will bring, but affiliates are advised to keep a watchful eye on regulators next year. We certainly are – and we intend to mitigate any draconian measures by making appropriate operational decisions and always communicating impending market changes to our partners, as soon as possible. 

 

Paying the pied piper

The rampant growth of payments solutions, amidst the broader development of financial technology (fintech), remains a huge factor for affiliate marketers. In 2020, brokers that offered a wide range of payment options were able to secure more clients, from a wider range of geographies compared to brokers offering simple bank transfers and card payments.

The harsh reality is that around 2 billion people in the world remain “unbanked” and without access to financial services – a key requirement for affiliates seeking to incentivise new clients to open a trading account. The problem doesn’t only affect developing countries either. According to the US Federal Reserve, there are were as many as 55 million unbanked adult Americans in 2018, around 22% of US households.

For BDSwiss affiliates, their ability to attract new clients was significantly boosted after we added PayPal to our payment options arsenal in August 2020. The milestone made BDSwiss the first offshore broker to add PayPal as a payment method for its clients and affiliates. As the preferred payment option for more than 300 million consumers worldwide, PayPal simplifies transactions by allowing users to register their credit/debit card or bank account and make secure online transactions without having to share their financial information with third-party vendors or platforms.

The ultimate result is that utilising additional payment options such as PayPal tends to improve conversion rates, extends average customer lifetime value and raises client satisfaction – a factor that is likely to drive affiliate performance well into 2021 and beyond.

 

An affiliate’s best friend: market volatility

Market volatility has yet again proved to be a significant catalyst for all market participants in the FX industry. More so than for any other group, affiliates have discovered 2020 to be an opportunistic year in which the COVID-19 pandemic directly affected market volatility, especially in the first half of 2020. Greater volatility incentivises more potential clients to open their first accounts while also boosting trading volumes amongst existing clients. Huge tilts in equity markets in Q1 and Q2 led to a sharp rise in trading activity and presented an excellent market environment for all affiliates.

As a result of heightened volatility in all asset classes throughout 2020, brokers and affiliates have enjoyed extremely lucrative trading conditions and higher trading volumes. Moving forward into 2021, the factors that directly influenced market prices (COVID, political issues and risk-aversion) are likely to linger at least until the COVID pandemic has been priced into the market. For the time being, volatility is here to stay, which means favourable conditions for affiliate marketers in 2021.

As a means of maximising on the available opportunities to attract new clientele, affiliates are strongly advised to support their content with expert opinion and professional-grade content that addresses issues clients are actively thinking about.

Better quality content leads to higher engagement rates, which means affiliates are likely to undergo a quality litmus test in 2021. Affiliates that do not, or cannot, produce original content that adds value to the consumer, will likely struggle to obtain unique or repeat visits, or to generate significant engagement in their affiliate marketing activities.

 

The Final Word

Affiliate marketers must remember that both paid and free traffic can be effective in delivering a return on investment (ROI). There is a substitute for paid ads, but there are no substitutes for content novelty and quality. Retail FX and CFD clients are becoming more product savvy and are far more aware of various industry changes than they like to admit. Therefore, simplistic volume-based incentives, expensive trading terms without perceivable added value and generic analyst content will not be sufficient to drive strong client growth in 2021.

For affiliates, the challenge is to deliver quality content and attractive offers without breaking the bank. To do this adequately, affiliates must remember to do the following:

  •       constantly track all social media posts and interactions,
  •       actively manage (and tweak) their active advertising campaigns,
  •       use real-time data to actively optimise all marketing activity,

·        obtain regular feedback from their ad networks and implement changes as soon as new trends are identified.

Forex Project Funding Program for BDSwiss Partners

Forex Project Funding Program for BDSwiss Partners
August 13, 2019

Investing in long-term, mutually beneficial and highly lucrative business relationships, BDSwiss’ partnership program looks to offer its partners more.  At BDSwiss, we focus on working closely with our partners, building two-way collaborations that help our partners grow and expand, which is why we have created the BDSwiss Forex Project Funding program. 

 

What Type of Projects do we Fund?

BDSwiss’ forex project funding program was created to assist new and existing forex Affiliates and Introducing Brokers optimise their performance by funding or sponsoring any promising forex project ideas including trading seminars, workshops, online webinars and any other forex-related project with potential. BDSwiss’ forex project funding initiative gives all partners, no matter their financial status equal opportunities to organise innovative forex projects. This means that we are also ready to support young entrepreneurs and small start-up affiliate businesses that may lack the capital but have the creative drive to host fresh and engaging forex events that will help promote BDSwiss’ award-winning trading conditions and platforms to new audiences. 

 

We Give our Partners More

BDSwiss forex project funding program goes beyond providing financial support to our partners; our partner and marketing teams are ready to support our IBs and Affiliates with planning, promoting and organising their event. Our aim is to go above the traditional broker offering and provide our partners with added benefits that help them take their business to the next level, such as personal support, dedicated call centres, competitive and transparent remuneration options and timely and secure pay-outs.

 

Have a Great FX Project Idea? 

We can fund your next forex project! Share with us your idea, from a forex seminar to a trading gathering or online webinar, we are ready to sponsor any promising project. Just pitch your idea to our Partners’ team by filling in the Forex Project funding application form.

 

How to Monetize your Instagram Account Traffic

How to Monetize your Instagram Account Traffic
May 31, 2019

With more than 1 billion monthly users, Instagram is getting ready for global domination, threatening to dethrone even its millennial predecessor, Facebook. Instagram is undeniably an immensely powerful channel when it comes to marketing and affiliation. In fact, we’ve seen a wave of self-made influencers who then become very powerful affiliates and even brand ambassadors stemming the social media behemoth! There is no doubt that Instagram holds an immense monetisation potential and it is an extremely powerful platform that continues to grow at an unprecedented rate.  

 

Given the sheer size of the global audience, there’s a niche market out there for all kinds of forex affiliate marketers from the educational websites, to the signal provider or lifestyle trader. Regardless of the kind of content you create, Instagram can help you reach a new, tech-savvy demographic that you can leverage to increase your conversions and returns. But how can you gain an Instagram following in the first place?

 

1. Establish your Niche with a Perfect Bio

Before anything, you first need to make sure your Instagram bio is attractive. It needs to be able to tell your audience who you are, what you do and what is it that you want them to do, including a clear call-to-action.

 

2. Engage your Audience with Interesting Content

Instagram is all about content, and not just any content. It’s about sharing high-quality interesting content. Having a sizeable fanbase does, mathematically, increase your chances of appearing in the feeds of more users. But what’s the point of that if people don’t engage with you or your content? The trick to increasing engagement is to create content that solves certain content needs for your audience. When it comes to a forex related profile, you could choose to provide your audience with actionable market information, real-time trading, your personal strategy or EA, trading tips, your set ups, your views on what’s currently happening in the markets or even just some inspirational posts on what CFD trading means to you and how it reflects on your lifestyle.

 

3. Post regularly

Posting regularly is one of the ingredients of Instagram success, it’s a platform that requires you to be very active. Ideally, you should be posting at least once a day. If you can post more than that, 2-3 times a day, you will get better reach and engagement, enabling you to grow your account. There are a number of tools you can use to automate your posting or distribute your content to a number of social media platforms at peak traffic hours to optimise engagement.

 

4. Leverage the Right Hashtags

Hashtags are a great way to improve the discoverability and reach of your content. Instagram allows you to use a maximum of 30 hashtags; but you should always remember to use your hashtags wisely. Try using ones that are relevant to your posts and will help you reach out to bigger audiences, but feel free to get creative and witty with your hashtags, as well. You may also use a hashtag manager to keep them organised. You can use it to store all your hashtags separately or in groups, which is really handy if have more than one account to manage.

 

5. Utilise Instagram Stories

Instagram Stories can be used in various ways. It’s a brilliant feature that should be utilised regularly as it increases engagement and makes your account look more credible and approachable. More importantly, when your account surpasses 10,000 followers, Instagram allows you to start adding hyperlinks within your stories!

 

You can now also take advantage of Instagram’s recent update which includes the ability to display story highlights on your profile. You may consider creating a few highlights to promote and encourage your audience to follow you on other social networks or even visit your website if you have one.

 

6. Improve your Content Quality

One of the most important things you need to do to monetize Instagram is to improve your content quality. Standing out in an ocean of content creators will give you the edge you need to truly drive and convert traffic.   Always use high-quality images and never repeat your pitches. Additionally, you should strongly consider leveraging video content in the form of Stories or even on IGTV to stand out.

 

7. Build Relationship with Other Content Creators

An important element of growing your reach and influence is cultivating relationships with other content creators from your niche. You could always get in touch with them and ask them for a shoutout on one of their posts. Or you can actively engage with them and their followers on their posts. Better yet, you can collaborate with them to create content together.

 

8. Engage with Your Followers and Targeted Audience

Ultimately, being an Instagram success also comes down to how you engage with your followers. If you show that you are an actual human behind that profile picture and actively reply to your audience’s comments and direct messages regularly they will be more likely to engage with your content and convert down the line. This also applies to engaging with your followers content. Leaving a few likes, comments and following back your audience will help build positive healthy relationships encouraging engagement and trust.

 

Sources:

Hootsuite, Omnicore, Sked Social & Shane Barker as of May 31st 2019, 4:00 PM GMT.

 

How Dedicated Support-Centers Can Maximise Your Earnings as a Forex Partner

How Dedicated Support-Centers Can Maximise Your Earnings as a Forex Partner
February 12, 2019

Partnering with a broker that maintains highly organised and efficient support centers can have an immense impact on your monthly earnings and overall success as a forex partner. A successfully managed support center guarantees high conversion rates, an optimal customer experience and a longer customer lifetime value, all of  which lead to greater trading volumes. Successful brokers understand that a support center’s main purpose is to gain and retain clients so that they don’t defect to the competition; to do this a support center needs the know-how, organisational structure, training sessions, as well as the proper performance tracking and rewards that will keep the teams motivated. That being said, maintaining productive support centers that keep conversion and retention rates at record highs is no easy task. There are a number of key aspects and characteristics that you as an affiliate marketer or IB should be looking for when trying to assess a broker’s support center.

 

Sales, Retention and Support
The most successful forex / CFD brokers are those that employ   client-centric support teams covering clients’ lifecycle, with sales and retention staff. As BDSwiss Head of Conversion Angelos Christofi notes “It’s critical to strategically run the conversion services function, with overall responsibility for quality and revenue. From the moment a new lead comes in, you need to have a strategy to smoothly onboard it, providing 5 stars support and the best customer experience. Having this in mind, we built our teams accordingly, based on the channels driving the traffic and with appropriate funnels based on each client lifecycle, to drive incremental business and improved ROI.”

 

Experience Matters

The forex industry is highly competitive, making the initial inbound call by a prospect possibly the only chance the broker has at winning the client. Due to the specialized nature of the forex industry, experienced support staff is a key ingredient to a successful support center. The retail forex industry has a steep learning curve and similar to any niche business sector, the forex industry has its own vernacular. Hiring experienced professionals that have a thorough understanding of CFD trading, forex trading platforms and how key market events can affect price direction is therefore crucial to a support center’s overall success, as they indeed add value for the customers. Especially for new traders, who require greater guidance, an experienced account manager is super important.


Training, Training, Training
In such a highly competitive arena such as the forex industry, complacency is not an option! A broker needs to not only hire the right talents for the job but also spend time, money and resources to introduce them to the company’s internal processes and procedures, update them on all running campaigns and promotions, ensure that they understand the dos and don’ts with regards to regulation, as well as educate them on the company’s conversion and retention objectives, best practices and strategies for building client rapport. What is more, a successful broker needs to build a culture of continuous learning and ensure that its sales agents, account managers, support staff, retention officers and anyone maintaining direct contact with clients and therefore contributing to acquisition and retention, have the right guidance, support and specialised training so that they constantly improve their performance.


Multilingual Equals Multicultural

The global appeal of the forex industry has created the need for multilingual and multicultural support centers that can truly cater to a varied and culturally diverse client-base. Forex brokers therefore need to ensure that their acquisition, support and retention teams not only cover a multitude of languages on a 24 hour basis but also that their agents come from varied background and have the right cultural sensitivity to truly understand the client’s perspective and accommodate his or her needs.


Tracking and Rewarding Performance
Applying accurate support center metrics that measure the performance of a broker’s agents is also a key component to optimising conversions. Proper tracking allows for efficient monitoring of conversions, upselling, support and retention efforts, while it also enables a broker to properly reward and encourage agents to meet business goals. What is more, incentives help keep support center teams motivated can create an environment of healthy competition that increases productivity.
 

How BDSwiss’ Optimised Support centers Reflect On Partner Revenue:

BDSwiss multilingual support centers cover more than 20 languages and operate on a 24 hour basis to ensure that our partners’ referrals receive timely and efficient support. Maintaining a strong organisational structure, we further ensure that our global support centers from Berlin to Kuala Lumpur have the knowledge and expertise necessary to best cater for the needs of our ever growing client base. Having a deep understanding of our CFD products also enables our agents to give traders thorough information and ensure that clients have a clear understanding of the benefits and risks involved in trading forex and CFDs. Our support centers can provide added services that educate the client such as one-on-one sessions, platform walkthroughs, strategy assessment and assist with any issue at hand.

As Angelos notes, “At the end of the day everything from our company’s revenue to its market reputation, boils down to customer satisfaction and long term loyalty. We therefore optimise our support centers by mentoring, monitoring, training and motivating our teams, in order to ensure that our partner’s referrals get the best possible trading experience. At BDSwiss we make sure our support centers are 100% aligned to our partners goals, we give their referrals the best possible service which translates to longer lifetime value, higher trading volumes and greater returns.”

Affiliate Marketing Through Social Media – Tips from Top Affiliates

Affiliate Marketing Through Social Media – Tips from Top Affiliates
January 14, 2019

Using social media for affiliate marketing can be very effective in expanding your reach as a marketer. However, it’s important to make sure your social media posts are not created for the sole purpose of spreading your affiliate or website link. Posts without value are posts that will eventually cause your audience to lose interest, rendering your efforts of using social media for affiliate marketing useless. Intrusive advertising methods and spamming are some of the worst practices when it comes to affiliate marketing and social media.

1. The 80-20 Rule
Rogers Michael Stevens, the author of Affiliate Marketer Training blog notes that when using social media, it is important to make sure you provide actual value to your followers. An easy method to ensure that you are not spamming your audience in your social media is using Stevens’ 80-20 rule: “On my social media platforms I like to have 80% of my posts as entertainment or education purposes only and only 20% of my posts have anything to do with promotions.”

You can’t just put up hundreds of posts every day that are essentially advertisements. It gets old fast and most people view it just as bad as spam. It’s ok to throw in some relevant ads once in a while, but the majority of your posts and updates on social media should not contain affiliate links or links to sales pages on your website. This is especially true for new affiliate marketers who have only recently established a following, they need to ensure that they build trust first and monetize later. That being said, it is also important to make sure you are also addressing the right audience with your promotions or product. Even if your promotional posts are restricted to 20% of your posted content, your audience can still lose interest, if your advertised products or services have nothing to do with what your audience is looking for.

 

2. Focus on high quality products

If you’re promoting lower quality products and services, regardless of your post quality, the look of your link, or the visual or video use, you’re most likely not going to have much success. It is important to remember that just like the digital space; online audiences are ever evolving and have become very sensitive to product quality as well as ponzi schemes, scams and false claims. When it comes to forex affiliate marketing therefore, it is important that you choose to partner with a transparent, regulated broker with long standing market reputation.

What is more, you will have an easier time praising the merits of a broker with a solid market presence and you will be more motivated to back a trading service that you really believe in. Ultimately, if you manage to impress your audiences with a quality broker, they’re more like to do the word of mouth marketing for you, sending other interested parties your way. While focusing on as many brokers as you can, regardless of quality, may seem like the way to get more from social media for affiliate marketing, you are doing yourself a disservice in the long run, as your audiences will soon come to distrust your recommendations.

 

3. Stay Active

It is simple, the more active you are on social media, the more exposure you will get and the more followers you will acquire over time. Also be sure to stay active in the comment sections. If someone replies to a tweet or an image on Facebook, be sure to respond. This helps build a rapport with your followers and establish a loyal community that trusts and follows you. This will not only help you increase your earnings but it will also allow you to get inside the minds of your target audience.  

 

4. Deliver Excellent Quality Content

CEO of MobileMonkey, Larry Kim underlines that when it comes to affiliate marketing and social media, context is Queen and content is King. Producing quality content, be it for entertainment, educational or promotional purposes is key to your success in social media. Instead of constantly promoting products and services, start by creating and sharing great content that your audience will enjoy.  

 

5. Using ads

When it comes to forex affiliate marketing and social media, the truth of the matter is that the use of paid ads is essential to your success.  Selectively promoting your top content on social media and building your remarketing audience by tagging site visitors with a cookie is one of the simplest and most widely used strategies when it comes to affiliate marketing. Applying behavioral and demographic filters on your audience and remarketing lists for search ads can also help you decrease your cost per click. Facebook’s “Relevancy Score” also influences your cost per click and it is a crucial metric. You can increase your quality score for Twitter and Facebook by increasing your post engagement rates. A high quality score is great because you’ll get a higher ad impression share for the same budget at a lower cost per engagement.  

 

6. Use Helpful Applications

Growth editor at Buffer, Alfred Lua, suggests experimenting with different multi-platform applications such as Hootsuite and Buffer to save time and money, if you are new to affiliate marketing. Both offer advice as to when the best time is to post, or let you decide for yourself. Most of the biggest social networks are covered by both, although as they are freemium, which means that you’ll need to decide what core features you need in order to better promote your site or channel on social media. For a small-scale affiliate with a few stories per week and two or three social channels, the free versions of Buffer and Hootsuite are probably sufficient.

 

Sources: wordstream, socialmediaweek, onlineaffiliateworld, affiliatemarketertraining as of 8:30 GMT, Jan 10, 2019

Making It Big In Affiliate Marketing Without A Website! 5 Key Forex Affiliate Trends To Watch in 2019

Making It Big In Affiliate Marketing Without A Website! 5 Key Forex Affiliate Trends To Watch in 2019
December 5, 2018

Affiliate marketing has become a key source of online income for many tech-oriented millennials and marketers. Today forex CPA marketing offers some of the highest type of compensation and now, more than ever, it’s easier to meet a sustained income solely through affiliate marketing. As a forex affiliate marketer you need to be able to promote CPA offers on the right channels such as social media, forums and blogs, as well as multiple ad networks and other traffic sources. As a forex affiliate, it is also important to keep up with the latest affiliate marketing trends in order to be able to make the most out of your target audience and increase your commissions. So what are the hottest forex affiliate marketing trends for 2019?

1. Influencer Marketing Continues To Rise
Influencer marketing has become a vital digital discipline and has a big influence on any kind of affiliate marketing, but that’s especially true when it comes to forex and CFD trading. Because of the nature of online trading, influencers such as independent traders, market analysts, trading educators etc, can have an immense appeal and can attract quality traffic looking to learn more about online trading. If you don’t want to have the public exposure, you can always work with a number of influencers who can help you reach new audiences with your marketing efforts.

What’s important to remember when it comes to this relatively new marketing source is that authenticity always wins. As prospective clients are increasingly becoming distrusting of advertising and marketing, the great majority states that transparency is an important factor when deciding which broker to support. This number is even higher among millennials. Since people place more trust in humans than in brands, influencer marketing has been, and still is, trending up. Authentic content, generated voluntarily by fellow traders, is always a safe bet for forex affiliate marketers.

2. The Wealth Niche Is Still Strong
Wealth and Money was and probably always will be amid the 8 most profitable niche for affiliates. In 2019, millennials will be looking to invest. So the topic of online trading and its profit making potential are concepts that attract audiences. The more informational your website or online presence is on the risks and opportunities involved in online trading and the more thorough and unique your content is, the more traffic it will attract. What is more, if your content is supported by experts and professionals in their respective fields, your reviews, articles, videos or tutorials can be visited by thousands of prospective traders every day.

3. Social Media & Live Streaming
With an average of 3.2 billion global social media users, amounting to 42% of the global population, there’s no denying that social media holds immense potential. With numbers like that, social medias’ significance to online marketing cannot be ignored. Social media has become embedded in almost everyone’s daily life. Understanding the changes implemented in the social networks is therefore essential for affiliate marketers. And these can change a lot. The most popular social trends in 2019 and onwards are video, automation, live streaming and, as we already mentioned, influencers.

Live Streaming in particular, presents a dynamic and highly effective new communication tool used by a great number of influencers and marketers. Live Streaming is expected to dominate in 2019 and beyond. According to Go-Globe, currently live streaming accounts for two-thirds of all internet traffic. By 2020, it’s expected to account for 82 percent of all internet traffic!

What you should remember as an affiliate marketer is that dominating a single platform is not enough anymore. Your leads on Facebook are not on YouTube, and those on YouTube are different to those reading the content on your website. As such, the key to your success is to repurpose your content across multiple platforms relevant to your forex audience.

4. Quick Answers
Originally launched in 2014, Quick Answers are snippet-style listings of questions and answers in Google’s search results. When you search for a how-to question on Google, you’ll typically find them between the first sponsored and first organic listing. Savvy marketers, however, are now generating web content with the goal of appearing in Google’s Quick Answers. As forex affiliate marketers, what’s important to remember is that there are a lot of specific trading related questions that have not yet been defined in quick answers. This means that Google’s Quick Answers could be a great way to attract highly targeted organic traffic.

5. Micro-Moments Are Taking Over A Consumer Journey
Today’s consumers are bombarded by content, ads, offers, emails, push notifications and everything else. As the information load continues to grow on the web, users look for quick ways to find easy, concise and clear answers to their questions. It’s all about fast info consumption through brief videos, audio and key points. As an average individual already spends more than three and a half hours per day on their smartphone, brands and marketers have an increasingly harder time attracting the attention of their audience. That’s where micro-moment marketing steps in. The micro-moment is a new type of consumer behavior, which occurs when people reflexively turn to a device, usually a smartphone, to act on a need to learn something, do something, get to know something or buy something.

There are a lot of different types of micro-moments such as I-want-to-know moment, I-want-to-go-moment, I-want-to-do moment or I-want-to-buy moment. According to Google’s content marketing team, on average, Think with Google, users experience “micro-moments” 150 times a day. Why are micro-moments so important? Because people, in general, make instant decisions on what to buy, where to invest or what to learn more about during these very brief moments; which in turn gives you a window of opportunity of only a few seconds to catch their attention! Micro-moments work, because they provide consumers with the right information exactly when they need it. Ultimately, the whole consumer decision journey is a combination of these micro-moments across all channels and devices. The successful forex marketers of tomorrow will be those who are able to meet their audience’s needs in these micro-moments.

 

Looking to become a Forex Affiliate?

Explore BDSwiss’ Partnership opportunities and work with a world leading broker: https://www.bdswiss.com/partners/

Sources: Finance Magnates, The Balance, Think with Google 30/11/2018 9:00 AM GMT

Best Traffic Sources for Affiliate Marketing Pros & Market Trends for 2019

Best Traffic Sources for Affiliate Marketing Pros & Market Trends for 2019
November 23, 2018

As a forex affiliate marketer understanding your audience and what they are looking for can help you better determine the channels through which to approach your traffic. There is a vast number of different traffic sources you can tap into. The question is which are the best traffic sources to use when it comes to targeting potential Forex and CFD traders and how can you best use these channels to attract quality leads.

 

What are your existing traffic sources?
Tracing the origin of each visit or session to your website is the first step to take when it comes to determining the most effective traffic sources. By understanding what your key website traffic sources are and which traffic sources are converting the most, you’ll be able to truly optimise your overall monetization strategy. That being said, there a number of major traffic sources that are rising in popularity in 2018 and onwards, and if used correctly they can help you attract high quality Forex, CFD traffic that will translate to a healthy number of FTDs and increase your commissions as an affiliate.

 

Search Traffic
When it comes to search traffic, Paid Ads or PPC and Organic Search Traffic should be your two constant concerns as a forex affiliate marketer. The key to attracting high forex converting traffic with search ads like Google Ads is really pinning down what your audience is likely to be googling for.

As far as Adwords is concerned, your Cost Per Click (CPC) is determined by the keyword you’re bidding for, and just how relevant your website and ad are to that specific keyword. The forex trading sphere can virtually cover almost any term related to finance and investing which means you may be able to find targeted keywords that are aligned with your websites niches and offer a healthy return on investment.  It is also important to keep mind that while Google is the most visited website on earth, there are other online traffic sources for search engines out there like Yahoo, Bing, Baidu and many more

When it comes to Organic Traffic or traffic which comes directly from the search engine; the chances of conversion are 7 times higher. Having your website rank on the first page of Google for any online trading related search requires carefully curated content, consistency and good SEO skills but it definitely pays off! Google’s organic search listing is immensely powerful and can bring you a completely free source of quality forex trading traffic!

 

Social Traffic

There are tons of social networks available to buy trading related traffic, but as a Forex partner you definitely need to consider which are the best ones to run your ads or publish your content on. The social media platforms that you choose to use need to have a pre-existing audience interested in online forex and CFD trading. Channels like Facebook, Twitter and Linkedin are used by a healthy number of people interested in forex, finance and overall investing.

Once you find your key channels, it is crucial to set up your account and profiles correctly as social media channels can be a source of both organic and paid traffic. Targeting your audience is also key, so you will need to take into consideration what would be the key demographics, interests,  age, etc. of your potential forex traffic. This will enable you to tailor ads around a specific user base.

A geo with a great deal of untapped potential when it comes to Forex and CFD products is South East Asia. Tailoring your social channels and ads to target these regions can help you tap into a fresh, tech-savvy audience that is increasingly growing interested in forex and CFD trading products and platforms…

For forex affiliate marketers seeking to target Southeast Asia traffic, educational forums and well-established social media platforms such as Facebook are the strongest traffic sources. In fact, Facebook is a key driver of growth across the region with Indonesia, the Philippines and Vietnam boasting more than 250 million users combined!

Mobile Traffic
Mobile traffic is currently the fastest-growing traffic source on earth. 5 years ago we couldn’t imagine advertising in developing countries! Now these countries love smart phones, which makes them an untapped audience with immense conversion potential. Mobile as a forex trading traffic source allows advertising in such untapped markets globally, allowing for cheap advertising spend with high ROIs. It is also important to remember that in developing geos access to a mobile phone is far easier than to a computer.

Remember that plenty of traffic sources like Facebook and Google have both desktop and mobile traffic. Ensuring that your website or ad is being displayed properly on all cell phones or how fast it’s loading can be a challenge to optimize for many affiliates. But the ROI potential is huge!


When it comes to mobile advertising, you can opt for:
– Popunders
– Redirects (users land on a specific URL and are instantly redirected to your lander)
– Push Notifications
– Banner/Display

 

Global Mobile Advertising Spending Forecast, 2013-2019

Source: eMarketer

Unsurprisingly, an increasing number of forex affiliate marketers are opting for mobile ads over web ads as the mobile realm allow for cheaper ad spends with higher revenues. Some of the most popular mobile advertising platforms include Millennial Media, iAd from Apple and AdMob from Google and they are very easy to use. Contrary to popular belief mobile media really isn’t really that complex, it actually works just like social media or paid web ads with the only difference being that the delivery mechanism is a smartphone or a tablet computer instead of a PC.

 

Final Thoughts
When it comes to forex affiliate marketing, paid traffic is very effective and can have a huge ROI potential if you do it right. It is always important to remember to constantly track your advertising campaign and to continuously optimize it based on the data you receive from your ad network. The key to making profit with paid advertising is proper strategy, tracking everything and continuously optimizing your ad campaigns to ensure best possible performance!